The Global Market for Handheld Barcode Scanners

by Richa Gupta, with David Krebs, August 2016

What questions are addressed?

  • Imager adoption is rapidly increasing across industries and regions. Will laser's light fade out? If so, how quickly will it dim and in which markets? 

  • What regions and vertical markets will be the next growth centers for handheld barcode offerings?

  • Are traditional handheld barcode scanner manufacturers and their strategies being affected by the rise of consumer-grade device usage in select industries?

  • How do vendors need to alter their product and market development strategies to compete in this highly commoditized marketplace?

  • What is the impact of all the market consolidation on vendor share and competitive tactics?

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