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IoT & Embedded Software Development

IoT & Embedded Software Development

This annual research program provides embedded technology vendors and their OEM customers with deep-dive analysis and commentary on the most important topics and issues affecting the global embedded software and tools market. Our global coverage is based upon ongoing, structured interactions with all major ecosystem participants including vendors of operating systems and tools, service organizations, and hundreds of engineers and product managers annually. Coverage includes highly segmented analyses based upon geography, industry, and technology, and is designed to help clients identify and pursue the most promising growth opportunities within the highly fragmented embedded market. 

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What are some of the key questions answered by this research program?

    • In what new application classes will Android gain traction in the next year?

    • In what ways are connectivity requirements influencing OS selection in different vertical markets?

    • What types of security solutions are becoming more important to OEMs and how big is the embedded security solution market?

    • What industry sectors hold the most potential for engineering job or tool seat creation?

    • What is the Total Available Market (TAM) for embedded security solutions?

    Vendors likely to be covered in this research program

      ARM Green Hills Microsoft Symantec
      Cadence LynuxWorks Mocana Synopsys
      Enea McAfee Monta Vista Wind River
      Express Logic Mentor Graphics QNX  

    Overview of covered technologies

      • Android in the embedded systems market

      • All major embedded/real-time operating systems

      • Embedded system security solutions

      • Virtual system platforms

      • Analyzed by geographic and vertical markets

    Some recent insights from our ongoing coverage of the Embedded Software and Tools market include the following:

      • Only 17% of embedded engineers are still using an in-house OS

      • Approximately 45% of total embedded system development costs are now driven by software

      • Android’s use within medical devices is expanding at a rate of 60% per year

      • Incumbent software programming paradigms are at an inflection point, with more engineers now using C++ than C

      • 82% of OEMs believe offering more secure products will increase revenue 

    Major annual deliverables

      • Monthly VDC View reports containing key analyst insights and trends

      • Fourteen market analysis reports covering all major embedded software and tools markets and vendors

      • Extensive Excel datasets with sizing, segmentation, and forecasting of the embedded systems market, as well as extensive data on engineering requirements and preferences

      • Analyst inquiry privileges to support your critical decisions and questions

    Who should read this research?

    This annual research program has been carefully designed for senior decision makers who are developing embedded technology in the following roles:

    CEO or other C-level executives
    Corporate development and M&A teams
    Marketing executives
    Business development and sales leaders
    Product development and product strategy leaders
    Channel management and channel strategy leaders

    What are the benefits of subscribing to this research?

    This program provides clients with the ongoing data and insights they need to make critical decisions confidently about product, market, channel, and corporate development strategies. Use this research to:

      • Build highly credible business cases for pursuing new markets

      • Identify underserved and high-growth market opportunities

      • Better understand your company’s competitive position and formulate winning strategies

      • Stay ahead of changes in customer requirements and demand

      • Gain access to the ideas and insights of analysts who have the most in-depth view of your markets

    To learn more, contact us at info@vdcresearch.com.