Michael Liard - Vice President, AutoID
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Michael is VDC's Vice President of the firm's AutoID research practice. Michael serves as VDC's lead analyst and consultant on all proprietary research and consulting engagements involving AutoID product, market or channel development. Michael has covered the broader automatic identification industry, including research and analysis for barcode, RFID contactless, NFC and RTLS technologies and solutions for more than a decade. Prior to VDC, Michael was employed by ABI Research as Practice Director, RFID. He also worked for Accenture (formerly Andersen Consulting) in their Organization and Human Performance practice. Michael has contributed to and has been cited in various industry trade press and national publications, including national TV appearances. Michael has also been a speaker at a number of industry-related conferences. Michael was presented the "Excellence in Journalism Award" by AIM Global in 2011. He was the first industry analyst to receive the award since its inception. Michael graduated Summa Cum Laude from Providence College (Rhode Island, USA) where he studied Political Science (major), Business, Marketing, Finance, and Economics (minors).
Richa Gupta - Analyst
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Richa has worked as an Associate Research Manager in the Customer Satisfaction Management and Measurement (CSMM) division at IMRB International, Mumbai. Her stint there involved work on Customer and Channel Partner Satisfaction studies, Customer Relationship Assessment (CRA) and Customer Transaction Assessment (CTA) for one of India’s largest telecom service providers. During the course of her MBA, she took up a 4-month Internship at a salon chain wherein she was instrumental in designing the Operational Audit format along with being an integral part of the team that set up the software module for achieving operational standardization. Richa has a degree in Computer Engineering from the University of Pune, India and holds an MBA in Retail Management from NMIMS, Mumbai, India.