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DEFINING RTLS CUSTOMER REQUIREMENTS IN EMERGING APPLICATIONS, 2011

Research Summary:

Real-time location systems (RTLS) enable a user to identify and track objects and distribute that business intelligence immediately. Many RTLS systems used today are hybrid systems, converging several technologies such as RFID, GPS, cellular, infrared, WiFi, UWB and others, to provide the level of visibility required by enterprises in a diversity of installation environments. This research program will include: market definition and segmentation maps, customer requirements, preferences and investment plans, definition and analysis of key and issues, forces and trends.

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Executive Brief
1Defining RTLS Customer Requirements in Emerging Applications Jan 2012Register to view
Custom Data Cuts and Analyses Available. Contact Us For Details.
 

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WebcastsVDC webcasts are produced and delivered by VDC's leading analysts and provide a special opportunity to learn from their deep market knowledge. The content is drawn from recently completed research programs, and is specifically designed to provide actionable ideas and insights to industry participants. Listen to pre-recorded wecasts now, or sign up for an upcoming live event!
Event Name: RTLS Adoption: Start Small, Finish BigListen Now!
Overview:There's a new trend in the world of RTLS, and it's all about starting small. The start small, finish big concept is based first and foremost on actual customers’ first experience with RTLS. We found out that those customers who initially adopted RTLS to resolve a very limited number of business issues in a smaller, more focused pilot or deployment with less complex systems typically budgeted more for their solutions, became committed to the solution faster, were able to achieve their ROI faster than expected and began scaling and expanding their solutions faster. During this QuickCast, VDC's Drew Nathanson talks about the benefits vendors can reap from this new approach, including the key factors that will help your company finish big.
Date/Time:2/3/2012 N/A  (Recording Available. Click Link Above to View/Listen)
Length:8
Event Name: RFID for RTLS: A State of the IndustryListen Now!
Overview:During this QuickCast, Drew Nathanson discusses the current and future landscape for RFID real-time location systems.
Date/Time:9/22/2011 N/A  (Recording Available. Click Link Above to View/Listen)
Length:14

Research NotesVDC Research Notes present compelling data, insights and ideas related to our research coverage. Our Research Notes are generally focused on specific trends, issues and opportunities that are of great interest to a given market, and that have the potential to significantly impact the rate and direction of market growth.
Document Title: Empowering the RTLS End User Through Education
Publication Date:Feb, 2012
Excerpt:Real-Time Location System (RTLS) vendors ... your customers don’t understand. This message came through with exceptional clarity in our global study of RTLS enterprise end users. Simply put, they don’t understand what RTLS is and what it can do. They confuse it with other systems (i.e.: asset tracking). They aren’t clear on its functionality. They are more focused on price than value and ROI. In order to encourage broader adoption and fuel growth, VDC believes that vendors need to invest heavily in educating their clients/prospects on the technology, its capabilities, limitations and value propositions.
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