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THE NEAR FIELD COMMUNICATION (NFC) ECOSYSTEM, 2011
MARKET INTELLIGENCE PROGRAM

Research Summary:

The Near Field Communication (NFC) Ecosystem has rapidly emerged and has satisfied many broad-based requirements – from benign to mission-critical – for short distance, highly secure connectivity between devices. NFC continues to reshape a broad range of consumer and enterprise transactions and communications. This detailed market intelligence program from will help suppliers and other stakeholders sharpen their value propositions and solution development efforts in the NFC marketplace. Our 2011 Near Field Communication (NFC) Ecosystem Market Intelligence Program will analyze the markets for major NFC components and solutions across key economic sectors. VDC delivers the most comprehensive and accurate market research and analysis of the NFC market available from any source.

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Topic
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Complimentary
Executive Brief
12011 NEAR FIELD COMMUNICATION (NFC) MARKET INTELLIGENCE PROGRAM Jan 2012Register to view
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Complimentary Research Related to This Product and The Markets It Covers

WebcastsVDC webcasts are produced and delivered by VDC's leading analysts and provide a special opportunity to learn from their deep market knowledge. The content is drawn from recently completed research programs, and is specifically designed to provide actionable ideas and insights to industry participants. Listen to pre-recorded wecasts now, or sign up for an upcoming live event!
Event Name: NFC Applications: Adoption OutlookListen Now!
Overview:The market for NFC solutions is evolving in a way that is very different than from what most recent media coverage implies. Vendors that buy into this portrayal and plan their business around this information risk strategic missteps and may fail to capitalize on real present-day NFC opportunities. During this QuickCast, VDC's John Shuster discusses the recent hype around NFC and the implications that coverage has for suppliers based on VDC's recent findings, which suggest the excitement around NFC may be premature.
Date/Time:1/30/2012 N/A  (Recording Available. Click Link Above to View/Listen)
Length:13
Event Name: NFC & the Consumer: How & Why it's Used Listen Now!
Overview:While consumer adoption of NFC remains relatively limited on a global scale, what is promising is that those who are using the technology want to keep using it, and for broader application sets. If NFC is to fulfill the significant market potential it has, stakeholders beyond the consumer population—including suppliers, developers and B2C enterprises must nurture the interest consumers have demonstrated in the technology so far. During this QuickCast, VDC's John Shuster provides some food for thought for those in the supplier, developer and B2C communities in regards to fostering growth in consumer-level NFC adoption and discuss some of the major findings from VDC’s recent survey of consumer end users of NFC.
Date/Time:12/6/2011 N/A  (Recording Available. Click Link Above to View/Listen)
Length:11

Research NotesVDC Research Notes present compelling data, insights and ideas related to our research coverage. Our Research Notes are generally focused on specific trends, issues and opportunities that are of great interest to a given market, and that have the potential to significantly impact the rate and direction of market growth.
Document Title: Industry Snapshot: The NFC Market Over the Past 6 Months
Publication Date:Dec, 2011
Excerpt:The second half of 2011 has been defined by significant activity in the NFC market. On the supply side, chipset manufacturers have announced record shipments of NFC modules, while most major handset OEMs have released or announced NFC smartphones. Likewise, Payment Terminal manufacturers and other contactless infrastructure suppliers report significant enterprise interest in hardware capable of supporting a range of contactless NFC applications.
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